Once More With Feeling

Located at 73 Charles Street in the heart of Seddon Village, Once More With Feeling is a delightful boutique that transports visitors through time with its curated selection of vintage and vintage-inspired fashion. Established in 2014 by Jo-Anne Armstrong, the store showcases clothing, accessories, and footwear spanning from the 1920s to the 1990s, all meticulously sourced to ensure quality and authenticity.

The boutique's vibrant exterior, adorned with multicolored tiles and a chic mannequin named Suzy on the roof, invites passersby into a world of retro flair. Inside, shoppers can explore pieces from renowned labels such as Retrospec'd, Erstwilder, and Jubly-Umph, alongside unique finds from Jo-Anne's personal collection of vintage fabrics and patterns.

Jo-Anne's background in theatre and her passion for fashion are evident in the store's eclectic offerings and the personalized shopping experience she provides. Whether you're seeking a standout piece for a special occasion or simply wish to indulge in the nostalgia of bygone eras, Once More Eith Feeling offers a welcoming atmosphere where every item tells a story.